Niantic shutters its web3 project after less than six months

A digital rendering of a foil-wrapped packet of trading cards, in gold and black. The logo says "Ingress 2022 Epiphany Dawn".Ingress Trading Post card pack (attribution)
Niantic, the creator of the popular Ingress and Pokémon Go augmented reality games, announced it will be shutting down its "Trading Post" product for NFT trading cards that it had launched only months before. "Trading Post was an experimentation effort to explore the world of digital collectibles, and while we believe that web3 has the potential to create meaningful experiences in the future, we plan to shift focus to other priorities," they wrote. Owners of the NFTs were told they have sixty days to "download" their cards, and that trading would be disabled in 30 days.

The announcement seemed to come as a relief to many in the Ingress community, with commenters remarking on the "scammy" nature of NFTs. Some wrote that they liked the idea, but that the web3 factor felt like it was "shoehorned" in. "I'll miss the Trading Post, please never bring NFTs or in fact any blockchain into future projects, or if you do at the very very least make it actually matter to the thing it's being put into, but still preferably just don't," said one.