For example, a "Vault of Gems" NFT project falsely claimed to be the "first NFT pegged to a hard asset, like jewelry", which would have its own exchange. A "Faceless" NFT project promised to produce comic books, a movie, and a clothing company. None of the promises ever materialized, and Hay and Mayo abandoned the projects soon after launching them.
Hay and Mayo worked to hide their involvement with their scams, and have been charged with harassment for attempting to threaten those who connected them. In one case, after a person revealed Hay and Mayo to be the ones behind the Faceless NFT project, the duo sent threatening emails and text messages to the man and his parents. In an email to his parents, they impersonated a law firm, and even threatened to make false sexual abuse claims against the man.