However, the NFT launch went poorly—fewer than 2,800 NFTs were minted out of the total supply of 9,671 NFTs. The project tried to relaunch but failed to drum up much more interest, so the creators apparently decided to call it quits—while keeping the money, of course. The project founder left a long message to the community, in which they said that they would be shutting the project and spoke at length about how difficult it had been for them.
The Fury of the Fur NFT project was a collection of 3D models that sort of resembled bears. The project advertised that the models were "metaverse and game-ready", and the roadmap promised a merchandise store, animated series, "sandbox hideout", and card game.