Armstrong has claimed that the video cost him more than $75,000 in damages, and has caused him emotional distress including anxiety and depression.
Oddly, in the lawsuit, he writes that he is "in the business of providing advice and commentary on cryptocurrency investments" — a strange thing to do for someone who, like most crypto influencers, constantly tries to claim that his videos are not financial advice.
Armstrong has promoted crypto projects including Celsius. He has also posted and then deleted videos on cryptocurrency projects that later failed, such as Ethereum Yield, Cypherium, and MYX Network. According to a recent CNBC story, he claimed he "could easily make more than $100,000 per month in promotions alone", though it was not clear to which time period he was referring.
Armstrong announced on August 24 that he planned to drop the lawsuit against Mengshoel, stating that "I didn't understand that my name is now so big that if I file a lawsuit it would be found and be made public" — a strange thing to be blindsided by given he sued a YouTuber with 1 million followers who predictably told his audience about the suit. "We are going to drop the lawsuit, 100%. I'm sorry it became public."