Bored Apes team asks people to verify their identities for their next project, shortly after making a stink about their own identities being revealed

Two tweets by Bored Ape Yacht Club. First tweet: "fuck it, again.". Second tweet: "This has been building over the last seven months. AnimocaBrands will launch the first phase, and there’s more to come. P.S. we don’t like KYCs either, but we think you’re going to want to be a part of this."Tweets by Bored Ape Yacht Club (attribution)
Yuga Labs, the company behind the Bored Ape Yacht Club (BAYC) project, announced a new project in partnership with blockchain gaming group Animoca Brands. The signup required KYC — that is, people were required to verify their real-life identities — something many BAYC fans seemed to bristle at, particularly given they had released absolutely no information about what the project would entail. BAYC themselves wrote, "P.S. we don't like KYCs either, but we think you're going to want to be a part of this."

There was some irony in BAYC requiring their buyers to reveal their identities only a month after some of the BAYC founders' identities were revealed by a journalist (who made the connection based on publicly-available information), which made the BAYC team and many of their supporters absolutely irate.